Are US Consumers Beginning to Accept Cultivated Meat?
Recent studies tracking US consumer attitudes toward cultivated meat have found a relatively positive outlook for a product yet to be available for mass consumption. A YouGov survey of 9,272 US adults conducted in May 2024 revealed only 50% of the participants preferred to eat animal meat when asked to choose between traditional and lab-grown meat, assuming it was identical to meat. Interestingly, 14% responded that they wouldn’t eat either. …
Cultivated Meat Struggles to Gain Traction Among Consumers, Survey Finds
A recent Statista Consumer Insights survey has revealed that cultivated meat still struggles to gain widespread acceptance among consumers worldwide. The survey, which included 2,000 to 10,000 adults aged 18 to 64 per country from January to December 2023, shows a varying willingness to try cultivated meat. According to the findings, in India, for example, one in five respondents expressed interest in trying cultivated meat, while only 9% of those surveyed …